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Business Valuation for Selling Your Business

Don't go to market guessing. Know your number before a buyer sets it for you.

Most owners only sell once. Walking into negotiations without an independent, defensible valuation hands the advantage to the buyer — and their advisers. Sherwood Australia delivers AFSL-licensed sale valuations that give you a credible number, protect your position, and help buyers move quickly.

  • ✓ AFSL Licence No. 563351 — legally compliant equity valuations
  • ✓ AVI Certified Business Valuer (AVI 20281) — prepared to APES 225 and International Valuation Standards
  • ✓ 250+ valuations delivered; 50+ transactions advised
  • ✓ Report turnaround typically within 10 business days
  • ✓ Confidential, obligation-free initial discussion

What's your business really worth?

Online calculators and broker "appraisals" give you a headline number to win your listing — not a number that survives scrutiny. When a serious buyer runs due diligence, an unsupported figure collapses, and you either drop your price or lose the deal.

An independent, AFSL-licensed valuation does the opposite. It anchors your asking price in real evidence — comparable transactions, normalised earnings, and a documented methodology — so you negotiate from strength and the number holds up when it's tested.

It's the difference between hoping for a price and defending one.

Why owners get a valuation before they list

Set the right asking price

Price too high and you stall the market; too low and you leave money on the table. A defensible valuation sets the number that attracts buyers and holds under negotiation.

Survive due diligence

Buyers and their advisers pressure-test every assumption. A documented, independent report withstands that scrutiny instead of unravelling under it.

Negotiate from evidence

When you can show exactly how the value was derived, you shift the conversation from opinion to fact — and keep control of the deal.

Time your exit

Understanding your value drivers early lets you improve them before you go to market — often the difference between a good exit and a great one.

What's included in your sale valuation

Every Sherwood valuation is professionally prepared, independently reviewed, and built for a real transaction.

Written valuation report

An investment-grade report suitable for buyer negotiations, broker packs, and due-diligence rooms.

Methodology & assumptions

Full transparency on the approach, the earnings normalisations, and how the conclusion was reached.

Comparable market analysis

Benchmarking against relevant comparable transactions and market data — locally and globally — to anchor the number.

Strategic debrief session

A live walkthrough with Anthony Vago to explain findings and help you use the valuation at the table.

How it works

Simple, transparent, and fast. Most valuations are completed within 10 business days of receiving your information.

Step 1 — Discovery call

A short, confidential conversation about your business and your timeline to sell. We confirm the right approach upfront — no obligation, no cost.

Step 2 — Information gathering

We send a concise, structured request. You share financials and key documents at your own pace.

Step 3 — Analysis & report

We prepare your valuation using the methodology best suited to a sale — built to hold up with buyers and their advisers.

Step 4 — Debrief & delivery

We walk you through the findings, answer every question, and deliver a report ready for the negotiating table.

What our clients say

"Anthony managed the entire sales process while I kept running the business. We achieved far better terms and a higher value than I'd hoped for. Without question the best decision I made."

— Founder  |  Manufacturing Business
Business Sale

"The valuation prepared by Anthony and the Sherwood team gave us real leverage in our Series A discussions. It was robust, defensible, and tailored to the reality of early-stage MedTech — exactly what we needed."

— CFO  |  Surgical Device Company
Series A Capital Raise

"We approached multiple firms, but most wouldn't touch our company due to its complexity. Sherwood not only took it on — they delivered a valuation that gave us a solid footing in debt negotiations."

— Founder  |  AI-Driven HealthTech Platform
Investor Readiness

Our track record

250+
company valuations
50+
company transactions advised
$500M+
transaction value
$5-$350M
deal size range

Selling is more than a number — we can run the whole process

Getting the valuation right is step one. When you're ready to go to market, Sherwood can also lead the sale end to end — buyer identification, negotiation, and deal management — while you keep running the business. Explore our business & IP sales advisory, or see the full range of business valuation services.

Thinking about selling? Start with what it's worth.

A confidential, no-obligation conversation is the best place to start.

Get a confidential quote

Request your confidential quote

Tell us a little about your situation and Anthony Vago will be in touch — confidential, no obligation. Prefer to talk? Call +61 492 280 220 or email anthony@sherwoodaustralia.com.au.